Rising demand for productivity and mobility has led to the increasing
adoption of media tablets across the world. Unlike smart phones which
are primarily used for personal communication, media tablets are
widely used to access digital content over the internet. On account
of the ease and convenience they offer in browsing media and
entertainment content, media tablets have gained immense popularity
in recent years. With features similar to smart phones, media tablets
enable users to store and manage their digital content and access new
content over the internet. In addition, the larger screen size of
tablets offers better viewing experience to users as compared to
other smart phones. Various media tablets with varying processing
speed and display quality are available in the market and can be used
for various purposes. Media tablets are widely used for gaming,
music, reading, storing, viewing and managing images. Consumers can
choose from a wide range of products offered by numerous tablet
manufacturers to cater to their specific requirements. In addition,
with the rise of smartbooks, netbooks and ultrabooks, consumers can
access and manage documents from anywhere over the internet. Media
tablets also offer functionalities to use external display and audio
devices including screens, projectors and speakers to offer improved
user experience.
Browse the full Media Tablets Market report at
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One of the major factors driving the growth of media tablets market
is the increasing penetration of internet. With the rising volume of
digital content over the internet and reducing costs of internet
access, there has been a rise in the consumer’s internet access.
Moreover, on account of smaller screen size and limited battery life
of smart phones, consumers are willing to buy dedicated electronic
devices for content viewing. Thereby, consumers can access their
digital content over media tablets and make use of smart phones are
communication purposes. Another factor driving the growth of media
tablets market is the increasing number of cloud-based services which
offer access to a variety of digital content. With the use of such
cloud-based services, consumers can gain access to their favorite
music and videos over the internet. Thereby, media tablets have
offered a viable solution to electronic device manufacturers to
provide convenient access to digital content over a sufficient screen
size.
With increasing consumer expenditure on electronic devices and rising
demand for rich media experience, the media tablets market has been
lucrative in recent years. Tablet manufacturers across the world
offer a wide product portfolio to address specific consumer needs.
Media tablets have found numerous applications including high-speed
gaming, rich audio and video playback, e-book reading and other
business related media access. In addition, media tablet
manufacturers offer platform based services over various operating
systems including Apple, Inc.’s iOS, Google, Inc.’s Android and
Microsoft Corporation’s Windows. With the use of these standard
platforms consumers are able to synchronize their digital content,
manage and maintain their preferences across various electronic
devices.
Some of the key players in the media tablets market include Apple
Inc., Samsung Electronics Co. Ltd., Lenevo Group Ltd., Acer, Inc.,
ASUSTek Computer, Inc., Hewlett-Packard Development Company, L.P. and
Amazon.com, Inc.
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