Technical Aspects of Printers and Its Market Trends in Africa:
http://bit.ly/1rZmt2R
Attracted by the tremendously growing market opportunities in Africa,
leading printer manufacturers have ventured into this region to
capitalize on growing opportunities at a time when global market
prospects for printers have turned extremely volatile.
Printers are used across enterprise and corporate printing and
consumer printing solutions. Major printer technologies include
inkjet, laser and dot-matrix printers. The shift from black and
white printing to color printing has aided the growth of inkjet and
laser printers and in turn, has been boosting the growth of the
overall printers market. Inkjet printers market has been experiencing
new technology trends such as high-speed continuous-feed inkjet and
ultra-high volume inkjet printers and this trend is also influencing
printers market in Africa. The Africa printer market stood at US$2.30
bn in 2012 and is poised to reach US$4.18 bn by 2019. It is expected
to expand at a CAGR of 8.80% from 2013 to 2019.
The development of multifunction printers (MFPs) and managed print
services (MPSs) and solutions is a major factor fuelling the Africa
printer market. In addition, the older generation of printers needs
replacing and is driving the growth of the printer market in Africa.
The increasing demand for MFPs within corporate and small
enterprises, government agencies, and mid-sized enterprises has also
augmented the growth of the Africa printer market. Furthermore, the
growing introduction of mobile printers, wireless printers, and bring
your own device (BYOD) has brought in new growth opportunities in the
Africa printer market. On the other hand, the increasing shift
towards the electronic format from conventional hard copies and the
rising regulatory pressures may impede the growth of the Africa
printer market in the coming years.
South Africa and Botswana to Lead Africa Printer Market mainly in
South Africa and Botswana
Laser printer dominated the market in 2012 in terms of revenue,
followed inkjet printers. In the last couple of years, laser printing
has emerged as a key technology used in MFPs. Dot-matrix printers are
exclusively demanded by industrial verticals that value cost
advantages above quality.
The low cost of laser printers has played a significant role in
triggering the printers market in Africa. The upheaval triggered by
technological advances, which radically reduced the average cost per
color impression, has further spurred the demand for printers in the
region. Demand for printers is appreciably high across end-use
segments such as the education sector, corporate enterprises, the
public sector, the consumer sector, and the printing industry and
media. These factors will play a crucial role in ensuring sustainable
growth of the printers market in Africa.
Africa Printers Market:
http://www.transparencymarketresearch.com/printer-market.html
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