Broadcast Switchers Market:
Broadcasting switchers find use in almost every broadcasting
application. It is used for handling and processing of audio and
video content in the field of sports, studio, live events etc.
Increasing penetration of HD digital media viewership has fuelled the
adoption of advanced broadcast switchers, capable of handling not
only HD signals, but also act as a bridge between multiple formats of
media content. The rising demand for UHD content, especially from the
developed markets in sports related content, is expected to boost the
demand for multi-video resolution broadcast switchers. Alongside, the
International Telecommunication Union (ITU) regulation for digital
switchover has increased the demand for broadcast switchers which are
capable of processing digital signals. However, high initial set up
cost, based on type of broadcasting switchers, is expected to curb
market growth. Further, lack of affordability of the basic
infrastructure required for digital switchover such as digital
set-top-box and satellite dish in African countries such as Angola,
Burundi, Central African Republic, Equatorial Guinea, Eritrea, Gabon,
Gambia, Liberia, and Mali is expected to curb the growth of the
broadcast switchers market.
The demand for broadcast switchers is expected to emerge largely from
studio production, sports production, and news production
applications. The increasing number of HD channels due to changing
end-user demand is expected to boost the demand for new and
state-of-the-art broadcast switchers. The various end-use
applications of broadcast switchers include studio production, sports
broadcasting, and production trucks among others. In 2015, studio
production and sports broadcasting segment shared the largest revenue
shares, contributing to nearly 48% of the overall broadcast switchers
market revenue.
Broadcast Switches and Its Technological Inside Information:
http://bit.ly/1OZ0Eum
Geographically, North America is the largest market for broadcast
switchers. However, with increasing digital T.V. viewership in Asia
Pacific and Rest of the World, North America is expected to be
replaced by Asia Pacific in terms of revenue share during the
forecast period. In 2015, North America accounted for approximately
37% of the global broadcast switcher market revenue. Major
manufacturers of broadcast switchers are aiming to develop broadcast
switchers which can process high end video content such as 4K as well
as all other video formats viz. HD, Full HD, and even SD. Key players
in the broadcast switchers market include Ross Video, Ltd, Evertz
Corporation, Sony Electronics Inc., Grass Valley USA LLC, Snell Ltd.,
New Tek Inc., Panasonic Corporation, Blackmagic Design, For-A, and
others.
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