Digital health is technology-enabled care that involves the convergence of
digital media, health technology, and mobile devices. It is designed
to help patients, care givers, and healthcare professionals access
relevant data easily and improve the quality of both social and
health care. Digital health is gaining impetus since it provides
cost-effective solutions at a time when the demand for healthcare
services is persistently increasing.
The
rising aging population, increasing price of advanced treatments, and
shrinking healthcare expenses by governments have impelled healthcare
providers to look for complementing solutions to sustain future
social and health care systems. Opportunities for deploying mobile
technology in a healthcare set-up have significantly increased in the
last few years. The proliferation of smart devices and smartphones
has played a crucial role in propagating digital health. Notable
developments in bio-sensing wearables such as glucose, blood
pressure, and diabetes monitors are further expected to augment the
interest in digital health.
Digital
health enables access to real-time health care data. Furthermore
smartphones and wearable medical devices integrating an increasing
range of sensors to facilitate monitoring changes in physiology.
Therefore, the applicability of digital health is expected to surge
extraordinarily in the near future.
Digital
health refers to a system or solution that delivers effective health
care solutions using IT tools and products. It is possible to provide
better and more efficient care compared to traditional healthcare via
patient online services and digital diagnostic techniques. Latest
digital health technologies such as electronic health records (EHR),
wireless technologies, and digital diagnostic systems encompass data
such as patient history, medication, allergies, immunization dates,
radiology images, diagnosis, laboratory and tests results, treatment
plans, and insurance information.
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The
global digital health market is exhibiting robust growth due to the
increasing demand for advanced information systems in the health care
industry. Favorable policies by governments and the rising investment
by players in the healthcare information system (HIT) have also been
aiding the expansion of the digital health market. Additionally, the
market is also gaining impetus from the growing demand for remote
monitoring services in response to the proliferation of home
healthcare services.
On
the flip side, certain restraints often associated with the global
digital health market include high capital expenditure, privacy and
security issues, expenditure incurred on maintenance requirement, and
inadequate infrastructure of the healthcare industry in developing
countries.
Regionally,
North America dominates the global digital health market and is
expected to maintain its dominance through the forecast period. This
exponential surge witnessed by the regional market is aided by the
developed healthcare infrastructure, increased healthcare spending,
and the increasing incidence of chronic illnesses in the region.
The
digital health market is also witnessing attractive opportunities in
Europe. The European market is primarily aided by the increasing
geriatric population, rising prevalence of chronic ailments, and
technological advancements introduced in the HIT. However, during the
forecast period, the Asia Pacific digital health market is expected
to report growth at highest rate. The increasing investment in
healthcare and IT will support the growth of the digital health
market in Asia Pacific.
To
present insights into the competition prevailing in the market, the
report also profiles companies such as General Electric Company, AT&T
Inc., McKesson Corporation, Cisco Systems Inc., and others.
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