Transparency
Market Research has announced the publication of a new research
report. The research report studies the A2P SMS market in absolute
detail and provides an overview of its structure. According to the
report, the global A2P SMS market was valued at US$53.07 billion in
2013 and is expected to grow at a CAGR of 4.2% till 2020. This
positive growth rate will be fueled by the growing applications of
A2P SMS, especially in the web and mobile sector. The report, titled
“A2P SMS Market - Global Industry Analysis, Size, Share, Growth,
Trends and Forecast, 2014 - 2020”, gives a complete analysis of the
global A2P SMS market along with its SWOT analysis and Porter’s
five forces analysis.
Browse
the full A2P SMS Market report at:
A2P
SMS services are used in several verticals such as entertainment,
banking, financial services and insurance (BFSI), retail, tourism,
marketing, media, and healthcare. The interactive services on offer
in the A2P SMS market are used for applications such as mass voting
for contests, charity, announcements, and other such occasions that
demand establishing a wider communication channel between the sender
and the receiver. On the other hand, CRM services help the customers
gain information about transactions and billing. The promotional
campaign services segment uses A2P SMS for promoting brands, events,
and other such activities by the enterprise through SMS. The inquiry
and search-related services of the global A2P SMS market are
inclusive of SMS-enabled services that the user can avail by feeding
in certain information.
The
key growth driver for the global A2P SMS market is the increasing
number of mobile users opting for mobile payments, banking, and
marketing activities. The market is also being propelled by
innovations in the SMS platform with integrated application
programming interface (APIs). In the long term, transactional
activities that allow users higher convenience with post-transaction
notifications and safety with one time passwords (OTP) will drive
this market in the forecast period.
Browse
the Press Release of A2P SMS Market at :
According
to the research report, Asia Pacific is the biggest market for the
A2P SMS, with a market share of about 42.2% in the global market in
2013. Industry experts attribute this mammoth growth to the huge
number of advertising opportunities in this region and in Rest of the
World. These opportunities are a result of the massive number of
mobile phone users in these regions. Additionally, as several
companies are concentrating on opening their businesses in these
regions, they are creating newer opportunities for expansion of the
A2P SMS market.
The
global A2P SMS market consists of bulk SMS providers, SMS
aggregators, marketers or resellers, SMS gateway providers, and
telecom operators. Some of the leading players in the global A2P SMS
market are Symsoft AB, AMD Telecom S.A., FortyTwo Telecom AB,
Syniverse Technologies LLC., mBlox, Inc., Silverstreet BV, Ogangi
Corporation, and Tanla Solutions Ltd.
Get
the Free Sample Research Report at:
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Us
Transparency
Market Research (TMR) is a global market intelligence company
providing business information reports and services. The company’s
exclusive blend of quantitative forecasting and trend analysis
provides forward-looking insight for thousands of decision makers.
TMR’s experienced team of analysts, researchers, and consultants
use proprietary data sources and various tools and techniques to
gather and analyze information.
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data repository is continuously updated and revised by a team of
research experts so that it always reflects the latest trends and
information. With extensive research and analysis capabilities,
Transparency Market Research employs rigorous primary and secondary
research techniques to develop distinctive data sets and research
material for business reports.
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