Cosmetic surgery is a kind of plastic surgery that aims to improve or
enhance the aesthetic appearance of an individual. Cosmetic surgery
can be performed on any part of the body, neck and face. Cosmetic
surgery products are manufactured by using natural ingredients,
chemicals and minerals. Technological advancement in the
manufacturing of cosmetic surgery products is one of the driving
factors for the cosmetic surgery products market. However, the
economic improvement in the emerging countries such as China, India,
Brazil and Dubai has further increased the utilization of cosmetic
surgery products, as consumers have more disposable income.
One of the biggest pros towards getting cosmetic surgery is that,
with the enhancement of one’s appearance, an individual’s
self-esteem and confidence level is improved. Conversely, one of the
biggest cons of cosmetic surgery is that there are always risks of
complications, which can be devastating.
The generally used cosmetic surgery products are as follows:
Injectables
> Botulinum toxin
> Collagen
> Hyaluronic acid
Implants
> Breast implants
> Chin and cheek implants
> Lip implants
Equipment
> Dermal resurfacing lasers
> Hair removal lasers
> Liposuction equipment
> Microdermabrators
> Light based systems
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Some of the surgical and non-surgical procedures used for cosmetic
enhancement are as follows:
Surgical procedures
> Liposuction
> Eyelid surgery
> Nose surgery
> Breast augmentation
> Tummy tuck
Non-surgical procedures
> Botox
> Hair removal
> Photo rejuvenation
> Hyaluronic Acid
From the geographical perspective, North America accounts for the
largest market share of cosmetic surgery products owing to the rising
aging population and high adoption rate of advance aesthetic
products. According to the American Society for Aesthetic Plastic
Surgery (ASAPS) in 2012, 43 percent of the total population of
Generation X those range in age between 31 and 45, underwent
aesthetic procedures to retain their youth and beauty. Additionally,
the ASAPS also reported that in 2013, more than 11,000,000 cosmetic
non-surgical as well as surgical procedures were performed by
board-certified dermatologists and plastic surgeons in the U.S.
However, other regions such as Asia-Pacific, Middle East and Latin
America are expected to be the potential markets in the near future.
Due to the widespread awareness about aesthetic products, these
regions are estimated to be the potential markets.
The cosmetic surgery products market has witnessed a significant
growth in the last few years. The major factors propelling the growth
of the cosmetic surgery products market are increasing aging
population coupled with growing demand for retaining youth and beauty
among population. Moreover, other factors such as expanding media
exposure, faster results and overall reluctance among population to
age gracefully are also contributing to the growth of the cosmetic
surgery products market. Furthermore, increased disposable incomes
and high awareness among population along with high adoption rate for
innovative cosmetic products are also driving the growth of this
market. However, market-restraining factors such as adverse effects,
high cost involved in the development of cosmetic products and
stringent regulatory approvals; are some of the restraints that can
hinder the market of cosmetic surgery products globally.
Currently, the global cosmetic surgery products market is highly
competitive owing to the involvement of many established players.
Some of the key players in the global cosmetic surgery products
market are Allergan, Inc., Alma Lasers, Ltd., Cutera, Inc., IRIDEX
Corporation, Johnson & Johnson, Lumenis Ltd., Genesis Biosystems,
Inc., Merz Aesthetics, Inc., Sanofi S.A., Smith & Nephew plc,
Syneron Medical Ltd. and Valeant Pharmaceuticals International, Inc.
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